Privacy Policy

1. Introduction

Niotex ("Company," "we," "us," or "our") respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our MarketLens service ("Service").

Please read this Privacy Policy carefully. By using our Service, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

Personal Information

When you register for an account or use our Service, we may collect:

• Contact Information: Name, email address, phone number, company name
• Account Information: Username, password, account preferences
• Payment Information: Billing address, payment card details (processed securely by Stripe)
• Business Information: Company size, industry, product categories of interest

Usage Information

We automatically collect certain information when you use our Service:

• IP address and device information
• Browser type and version
• Pages visited and features used
• Search queries and analysis history
• Time and date of access

3. Phone Number and SMS Data

How We Use Your Phone Number

Your phone number is used exclusively for:

• Account Verification: Sending one-time verification codes to confirm your identity
• Security Notifications: Alerting you to important account security events
• Price Alerts: Sending SMS notifications about price changes (only if you opt-in)
• Service Updates: Communicating critical information about our Service

SMS Data Protection

We do not sell, rent, lease, or share your phone number with third parties for marketing purposes.

Your phone number is:

• Stored securely using industry-standard encryption
• Only shared with our SMS service provider (Twilio) for the purpose of delivering messages
• Never used for unsolicited marketing communications
• Deleted upon your request or account termination

Opting Out of SMS

You can opt out of SMS messages at any time:

• Reply STOP to any text message from us
• Update your notification preferences in account settings
• Contact us at [email protected]

Opting out will not affect your ability to use our Service.

4. How We Use Your Information

We use the information we collect to:

• Provide, maintain, and improve our Service
• Process transactions and send related information
• Send administrative information, updates, and security alerts
• Respond to customer service requests and support needs
• Personalize your experience and deliver targeted content
• Monitor and analyze usage patterns and trends
• Detect, prevent, and address technical issues and fraud
• Comply with legal obligations

5. Information Sharing

We may share your information in the following situations:

• Service Providers: We share data with third-party vendors who perform services on our behalf (e.g., payment processing, email delivery, SMS messaging, analytics)
• Legal Requirements: We may disclose information if required by law or in response to valid legal requests
• Business Transfers: In connection with a merger, acquisition, or sale of assets, your information may be transferred
• With Your Consent: We may share information for other purposes with your explicit consent

We do not sell your personal information to third parties.

6. Data Security

We implement appropriate technical and organizational measures to protect your personal data, including:

• Encryption of data in transit and at rest
• Secure authentication mechanisms
• Regular security assessments and audits
• Access controls and employee training
• Incident response procedures

However, no method of transmission over the Internet is 100% secure. We cannot guarantee absolute security of your data.

7. Data Retention

We retain your personal information for as long as necessary to:

• Provide our services to you
• Comply with legal obligations
• Resolve disputes and enforce our agreements

When your account is terminated, we will delete or anonymize your personal data within 90 days, unless retention is required by law.

8. Your Rights

Depending on your location, you may have the following rights:

• Access: Request a copy of your personal data
• Correction: Request correction of inaccurate data
• Deletion: Request deletion of your personal data
• Portability: Request transfer of your data to another service
• Opt-Out: Opt out of certain data processing activities
• Withdraw Consent: Withdraw previously given consent

To exercise these rights, please contact us at [email protected].

9. Cookies and Tracking

We use cookies and similar tracking technologies to:

• Remember your preferences and settings
• Authenticate your sessions
• Analyze usage patterns
• Improve our Service

You can control cookies through your browser settings. Disabling cookies may affect some features of our Service.

10. Third-Party Services

Our Service integrates with third-party services including:

• Stripe: Payment processing
• Twilio: SMS messaging and phone verification
• SendGrid: Email communications
• Firebase: Authentication and analytics

These services have their own privacy policies governing their use of your data.

11. Children's Privacy

Our Service is not intended for children under 18 years of age. We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal information, please contact us.

12. California Privacy Rights (CCPA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):

• Right to know what personal information is collected
• Right to know if personal information is sold or disclosed
• Right to opt-out of the sale of personal information
• Right to non-discrimination for exercising your rights

We do not sell personal information. To exercise your CCPA rights, contact us at [email protected].

13. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. We ensure appropriate safeguards are in place to protect your data in accordance with applicable laws.

14. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the "Last updated" date. We encourage you to review this policy periodically.

15. Contact Us

If you have questions about this Privacy Policy or our data practices, please contact us: